Beginners in AI

About

What it is: The story behind Beginners in AI and our mission

Who it’s for: Anyone who wants to know who we are and why we do this

Best if: You want to understand our approach before diving into the guides

Skip if: You’re ready to start learning — head to our Start Here page

About James Swierczewski

James Swierczewski studied AI programming at Columbia Engineering in New York City. He founded Beginners in AI after seeing a once-in-a-generation shift: for the first time, regular people could access real coding abilities using nothing but natural language.

In a world where AI is rapidly becoming a cornerstone of every industry, he believed it was critical for non-professionals to understand and use these tools — not someday, but now.

Based in Florida and New York.

About Beginners in AI

Beginners in AI publishes 1,200+ free guides covering every major AI platform — Claude, ChatGPT, Gemini, Perplexity, Grok, and dozens more — all written in plain English with no jargon and no coding required.

We help people keep up with the ever-changing nature of AI software and the companies that design it. Whether you’re writing your first prompt or building autonomous agent workflows, Beginners in AI meets you where you are.

Our daily newsletter has become an industry-leading standard for engagement, reaching professionals across real estate, education, law, healthcare, sales, and over 30 other industries.

Our Frameworks

James developed six AI frameworks used by professionals to systematically implement AI into their work:

  • STACK — Structured AI prompting
  • BUILD — Business AI implementation
  • ADAPT — Change management with AI
  • THINK — AI-assisted decision making
  • CRAFT — Content creation with AI
  • CRON — AI automation scheduling

Get all six in the Beginners in AI products library.

What We Cover

AI Platforms

Claude, ChatGPT, Gemini, Perplexity, Grok, NotebookLM, and 50+ more tools reviewed and explained.

AI for Professionals

Guides for real estate agents, teachers, lawyers, accountants, freelancers, sales teams, and 30+ professions.

AI Automation

n8n, Make.com, Zapier, IFTTT, Claude Code, AI agents — from beginner tutorials to advanced workflows.

Latest Special Reports

Our Special Reports are original, data-anchored deep-dives on the AI shifts that actually matter. Free to read, free to download.

— Special Report · May 2026

The Real State of Self-Driving in 2026

Where it works, where it doesn’t, and what it actually means for your car, job, and money. 18-minute read · 8 charts · free PDF download.

Read the report →
— Special Report · Vol. 2 · May 2026

The Real State of AI Video in 2026

Where AI video actually stands. Seedance, Sora’s exit, Runway’s $5.3B bet, world models as the next frontier, and what Hollywood is saying. 21 pages · 8 figures · free PDF download.

Read the report →

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